“Nothing is as uplifting as contributing to, and witnessing, the transformative effect when a client really feels their value, power and potential and sees their authentic beauty and style. It is the greatest gift I can give to someone and the greatest gift they can give to themselves and those around them when they lean into that self belief.

It is so powerful and has such impact.”

Since a young age I have recognised the huge impact clothes and our appearance have on our internal messaging regarding confidence, self value, self esteem, achievement and happiness. How we dress hugely affects our emotions and behaviours and how we think and see ourselves affects how we dress and show up in the world. In the same way hairdressers and make up artists do, fashion stylists bring invaluable tools to our work and clients - delivering transformative shifts, awareness, confidence, potential and opportunity.

I knew I wanted to bring a combined approach to clients, one which supports inner emotional wellness extending into their outer presentation. It makes complete sense to me that they go hand in hand. When I considered the elements of this, I was drawn back to my love of Couture and how each detail is so deeply considered, crafted and applied to create something bespoke, of the highest standard and magical. I apply this approach to my work with clients - gathering the various strands, exploring, thinking creatively and building something unique and meaningful to them. Weaving the structure - elements of coaching and internal strength - with the beauty - self expression and authenticity.

I like to visualise a garment’s fabric and silhouette as the the support structure - the internal work - vital for the garment to take shape ready for the next stage, whilst the addition of embellishments, finishings and details - the external work - bring it to life and let it shine. Both are integral to the desired end result. Neither works effectively without the other.

In a similar way my work brings my coaching experience and my fashion background together for a fully integrated experience. I approach all my clients with a deep level of curiosity, support and integrity to help them rediscover their unique strengths, style and potential, unlocking the way for them to thrive with a robust mindset, confidence and authenticity.

This is my method. Welcome to Couture Coaching.

The B / W Journal

I created The B /W Journal in recognition of a changing approach towards wedding style. Drawn by my instinct, commitment to my passion for fashion, style and beauty and external industry shifts to a more flexible and personal bridal outlook, I designed a digital platform to offer a creative, flexible and more sustainable approach to bridal.

Aimed at modern brides who follow a fashion driven, editorial take on bridal, the site is an inspirational look book of concepts, edits, styling and shoppable style for brides-to-be to explore beyond the traditional wedding narrative. The content covers wedding, trousseau and honeymoon.

During my coaching work I realised the impact coaching can have during times of stress, change and lifestyle shifts - all of which can come with marriage. This led me to create a bespoke programme supporting individuals / couples who are approaching marriage and managing the complexities and emotions which are often part of the process. The result is The Marriage Mindset - a coaching service designed for individuals / couples pre-wedding to support aligned values, shared goals for married life and authentic connection for longterm happiness, respect and love.

thebwjournal.com

Graduating with an honours degree in Fashion Design I spent my early career working as a designer and stylist across Asia, USA, UK and Europe.

I took time off to raise my family whilst pursing entrepreneurial ventures in the fashion / lifestyle and travel sectors, these products being stocked in some of the most globally respected stores - Harrods, Liberty, The Conran Shop, Merci Paris, Daunt Books - and featured in influential fashion and lifestyle media - Monocle Entrepreneurs podcast, Vogue, Harpers Bazaar, Style, Elle Decoration, Living Etc. During this time I also worked as a freelance stylist on projects with the BBC and my travel writing was featured in The Guardian newspaper.

As I am deeply passionate about supporting womens confidence and success my clients include female founders, women going through transitions in life or career and women establishing themselves personally and professionally.

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